Assignment: Indication of Hypercompetition
Assignment: Indication of Hypercompetition
Discussion Questions
1. How did the information systems and the organization design changes implemented by Knudstorp align with the changes in business strategy?
2. Which of the generic strategies does Lego appear to be using on this case? Provide support for your choice.
3. Are changes implemented by Knudstorp an indication of hypercompetition? Defend your position.
4. What advice would you give Knudstorp to keep Lego competitive, growing, and relevant?
Textbook attached. Need 125 words for each question.
bgloss.indd 312 11/26/2015 7:40:39 PM
Managing and Using Information Systems
A STRATEGIC APPROACH
Sixth Edition
Keri E. Pearlson KP Partners
Carol S. Saunders W.A. Franke College of Business Northern Arizona University Dr. Theo and Friedl Schoeller Research Center for Business and Society
Dennis F. Galletta Katz Graduate School of Business University of Pittsburgh, Pittsburgh, PA
ffirs.indd 1 12/1/2015 12:34:39 PM
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