Business Plan Template

Southern States University


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The Undersigned Faculty Approves the

Professional Applied Project of



Student Name



Project Title


This student has met the requirements for the Professional Applied Project.  I can therefore recommend this student for an MBA degree.


Dr. Peggy G. Bilbruck, EdD

Faculty Name



Faculty Signature



Approval Date


Name of Your Business


Your Name


Southern States University




            This section should give an overview including the business name and physical location along with the below items. This section is due in Week 7. (Delete this content for submission).

Business Name and Location





            This section is due in Week 3, make sure it is complete with all sections done. (Delete this content for submission).

History of Interest in Business Idea

Legal Structure

            You need to choose the type of structure that you will have for your business. Review the Week One Legal Structure Power Point in the Student Resources Materials to review the various structures. (Delete this content for submission)

Core Competencies

            Core Competencies are a unique ability that a company acquires from its founders or develops and that cannot easily be imitated. Core competencies are what give a company one or more competitive advantages, in creating and delivering value to its customers in its chosen field. (Delete this content before submission).

Short-Term and Long-Term Business Goals



            This section is due in Week 3, make sure it is complete with all sections done. (Delete this content for submission).

Product and Service Description

Pictures and Diagrams

Customer Benefits

Copyright or Patent Information

Research and Development Activities


            This section is due in Week 5, make sure it is complete with all sections done. (Delete this content for submission).

Market Knowledge and Analysis

            Go to the library database and use Statista to gather data on the industry. Make the paper interesting and include graphs and charts to show the viability of the industry. (Delete this content for submission).

Target Market

            Identify the target market and make sure to include demographics such as age, gender, marital status, annual income etc. Be very specific. (Delete this content for submission).

Competitive Analysis

            You must identify two competitors and compare your business to their businesses in the chart below. (Delete this content for submission).

(Your Company) Competitor Competitor









Additional value:


Additional value:


Additional value:















Barriers to Entry

            Identify things that would make it difficult for you to successfully enter the market. Examples would be competition, price, regulations, etc. (Delete the content for submission).


            This section is due in Week 5, make sure it is complete with all sections done. (Delete this content for submission).

Sales and Marketing Strategy

            Identify in detail how you will market and sell your products/services. Include cost for the marketing aspect of the business. (Delete this content for submission).

Promotion Mix

Promotion Costs

Product or Service Pricing

Operations Cycle

            Identify your hours of operation. If you are a physical business then you will want to include a sample work schedule to show that you have adequate coverage for your location. (Delete this content for submission).


This section is due in Week 3, make sure it is complete with all sections done. (Delete this content for submission).

Company Organizational Structure

Five Year Plan for Your Business

Leadership Style and Management Perspective



            This section is due in Week 7, make sure it is complete with all financial spreadsheets. (Delete this content for submission).






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