Discussion: Cognizant and TCS

Want create site? With you can do it easy.

Discussion: Cognizant and TCS

Discussion: Cognizant and TCS

It also hampered the company ’ s business of systems development. Thus, neither of these organiza- tional structures was working well. Neither structure was well aligned with the business strategy and the IS strategy.

Don't use plagiarized sources. Get Your Custom Essay on
Discussion: Cognizant and TCS
Just from $13/Page
Order Essay

However, Cognizant found that despite these problems, some work teams were working and performing well. Upon an extensive analysis of those groups, the company decided to adopt a matrix structure of comanagement throughout the company.This change improved customer relations but brought about new headaches on the technical side. Under the new arrangement, managers had to spend their days with cus- tomers and unexpectedly ended up spending their nights with software engineers to clarify customer requirements and fi x bugs. This created a tremendous strain on managers, who threatened to quit.

In contrast, TCS’s organization chart reflects a focus not only on current customers but also on future markets. That is why it added major units called “New Growth Markets” and “Strategic Initiative Unit.” The Business Pro- cess Outsourcing and Small and Medium Enterprise solutions in this latter major unit indicate the strategic direc- tions that TCS wants to take. The organizational structure is designed to emphasize these new growth areas and facilitate information flows along these lines in the organization. Its focus is on building an ever bigger market for its IS and the IS services that it provides.


Vertical Functions Software Engineer

Business Manager Customer 1 USA

H o

ri zo

n ta

l F u

n ct

io n


Business Manager Customer 2 UK

Business Manager Customer 3 China

Database Manager Telecommunication


FIGURE 3.1 Example of possible cognizant matrix structure. Source: Adapted from “The Issue: For Cognizant, Two’s Company,” Businessweek (January 17, 2008), http://www.bloomberg. com/bw/stories/2008‐01‐17/the‐issue‐for‐cognizant‐twos‐companybusinessweek‐business‐news‐stock‐market‐and‐financial‐advice (accessed August 20, 2015).

1 “Reinvented Blog by Prashanth Rai” (March 19, 2008), http://cio‐reinvented.typepad.com/cioreinvented/2008/03/tcs—new‐organ.html (accessed December 19, 2011). 2 N. Shivapriya, “TCS CEO N Chandrasekaran Creates New Layer to Oversee Verticals” (May 25, 2011), http://articles.economictimes.indiatimes. com/2011‐05‐25/news/29581999_1_tcs‐ceo‐n‐chandrasekaran‐tcs‐spokesperson‐structure (accessed December 19, 2011).

c03.indd 56 11/26/2015 6:22:12 PM

57 Organizational Strategy and Information Systems

Cognizant and TCS are both in the same business but chose different organizational structures to carry out their objectives. The point is that different organizational structures reflect different organizational strategies that are used to implement business strategies and accomplish organizational goals. These organizational strat- egies need to be aligned with IS strategies. When used appropriately, IS leverage human resources, capital, and materials to create an organization that optimizes performance. Companies that design organizational strategy without considering IS strategies run into problems like those Cognizant experienced. A synergy results from designing organizations with IS strategy in mind—a synergy that cannot be achieved when IS strategy is just added on.

Chapter 1 introduced a simple framework for understanding the role of IS in organizations. The Information Systems Strategy Triangle relates business strategy with IS strategy and organizational strategy. In an organization that operates successfully, an overriding business strategy drives both organizational strategy and information strat- egy. The most effective businesses optimize the interrelationships between the organization and its IS, maximizing efficiency and productivity.

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.

Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.

The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.

Did you find apk for android? You can find new and apps.


Calculate The Price Of Your Paper

{{total || ""}}

Why Choose Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

Customer Support 24/7

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Our FREE services
Every order comes with these awesome features.
Order Now
Money Back Guarantee
FREE Best essay writer across your subject
FREE Cover page and bibliography
FREE APA/MLA/Chicago formatting
FREE Free Revisions
FREE 24/7 customer support hotline and chat


Essay Writing Services

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission and Business Papers

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing and Proofreading

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.