Discussion: Previous IT Solutions

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Discussion: Previous IT Solutions

Discussion: Previous IT Solutions

IS offer new opportunities for collecting and organizing data for three management control processes:

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1. Data collection: IS enable the collection of information that helps managers determine whether they are satisfactorily progressing toward realizing the organization ’ s mission as refl ected in its stated goals.

Social Business Lens: Social Networks Social networks are a form of informal networks. They even have begun to supplement and possibly replace organization charts in enterprises. A social network is an IT‐enabled network that links individuals together in ways that enable them to fi nd experts, get to know colleagues, and see who has relevant experience for pro- jects across traditional organization lines. Much like the networked organization, a social network provides an IT backbone linking all individuals in the enterprise, regardless of their formal title or position. Some might regard a social network as a “super‐directory” that provides not only the names of the individuals but also their role in the company, their title, their contact information, and their location. It might even list details such as their supervisor (and their direct reports and peers), the project(s) they are currently working on, and personal information specifi c to the enterprise.

What differentiates a social network from previous IT solutions to connect individuals is that it is integrated with the work processes themselves. Conversations can take place, work activities can be recorded, and information repositories can be linked or merely represented within the structure of the social network.

IBM has a good example of how a social network permeates an organization, changing its culture, structure, and collaboration processes. With over 400,000 employees, the company has a fl urry of social activity embod- ied in more than 17,000 individual blogs, 1 million daily page views of internal wikis and Web sites, and 400,000 employee profi les on IBM Connections. Its social network allows employees to share status updates, collaborate on internal systems, and share fi les. There have been 15 million downloads of employee‐generated videos and podcasts so far.

Source: http://www.forbes.com/sites/haydnshaughnessy/2011/12/09/is‐social‐business‐the‐same‐as‐social‐media/ (accessed April 5, 2012).

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